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Do Book Blurbs Matter? Do You Really Need Them to Sell Your Book?

Book blurbs have been around since Whitman first used one, but do they really matter? Do you really need them to make sales?

Why Are Pencils Painted Yellow?

After the discovery of graphite and the development of the pencil, the world forever changed because we could write wherever we went.

Changing the Stereotype of Tea-Drinkers

Tea companies are winning new converts, increasing sales, and expanding their brand by overturning the previous stereotypes.

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